Client: Contours Express
Business type: Ladies fitness studio
Contours Express® has become a successful franchisor of specialized women’s gyms, a billion-dollar fitness industry. They are “The Better Idea in Women’s Gyms” because their centers were first in the women's gym circuit concept to use real weights for real (and better) results instead of less effective hydraulic equipment.
Their unique program is centered around a 29-minute workout, using a circuit routine alternating between aerobic and weight resistance stations. With personalized attention and training, members experience real results by tracking their progress with their trained staff. This ensures that members of every fitness level can strengthen, shape and tone all of their major muscle groups, while improving their cardiovascular health, in less than a half hour.
